There are lots of ways to drive traffic to a website - and many involve sensational headlines or imagery that just can't be ignored, but has nothing to do with what you're offering. So beyond lots of meaningless likes and social shares, what do you get? Unless being sensational in that way is part of your branding, or unless you're selling pet products, there's no reason to share cute kitten imagery regardless of how much the internet loves cats. None. Zero. Zilch. It's click bait and it actually damages your credibility with readers in the long run. Find another way.